Freelance Work
Quick-turn briefs, smart ideas, and a trusted creative partner.
From lockdown projects to legacy brands, my freelance era was proof that great creative doesn’t need three months and 12 stakeholders. Just clarity, curiosity, and a solid Wi-Fi connection.
I’ve partnered with agencies and brands as a Senior Art Director and Creative Lead across digital campaigns, product launches, and content design. Every project needed something different—some needed strategy, some needed storytelling, some needed a fast turnaround and a sense of calm. I brought all of that, with extra attention to craft.
None of us is safe anywhere until all of us are safe everywhere.
Helping the UK, help the world. During COVID-19, we’ve protected our families and loved ones by forming bubbles. But now, we need to build a protective bubble around the world.
Created messaging and visuals for global COVID-19 support campaigns—helping communicate complex humanitarian efforts with clarity, empathy, and reach.
Senior Art Director / Bill & Melinda Gates Foundation
Sparking digital opportunities in Africa.
Google followed the perspectives of several professionals in Nigeria who were trained from the Digital Garage platform and sparked their careers. Sharing their journeys on this beautiful digital era in Africa.
Told the stories of professionals in Nigeria using Google's digital platform to launch their careers—highlighting the human side of tech in a new era of digital opportunity.
Creative & Art Director / Google Digital Garage
Removing the risk of shopping online.
Amazon Try Before You Buy is a Prime-exclusive program where you can try before you buy eligible clothing, shoes and accessories items from across women's, and men's wear.
Helped shape the visual narrative for Amazon’s fashion-focused shopping experience—designing around trust, simplicity, and that “it just fits” energy.
Art Director / Amazon
Incite a beauty mutiny.
There is a new queen in town. Breaking the high-street beauty norms.
Launched a rebellious new high-street beauty brand with a campaign that said: no more rules, no more gatekeeping—just great skin and better copy.
Art Director / BeautyBay
